- Sheryl Sandberg, the company's chief operating officer (COO), officially stepped down on August 1
- Susan Li will replace David Wehner, former CFO of Meta
- David Wehner, the former Chief Financial Officer (CFO), will serve as the company's first Chief Strategic Officer from November 1
- Meta's core business, digital advertising, suffered setbacks in the second quarter. The company's advertising revenue in that quarter was US $28.15 billion, down 1.5% year on year
- Facebook's monthly active users fell by 2 million in the second quarter, the first time in the platform's 18-year history
- Meta's financial report shows that the revenue in the second quarter of 2022 is US $28.82 billion, compared with US $29.077 billion in the same period of the previous year, and the quarterly net profit is US $6.687 billion. For the first time in the 10 years since its listing, the company's revenue fell year-on-year. In the third quarter's performance guidance, Meta set its revenue forecast at $26 billion to $28.5 billion, far lower than the $30.4 billion expected by Wall Street.
The third quarter is in bad shape
Very good, the income is lower than expected, and the stock price is under pressure, so the responsible personnel have more pressure to solve the problem
At the end of March, Facebook made a high-level personnel adjustment, replacing the head of the advertising and e-commerce product department, with John Hegeman, the former vice president in charge of advertising. In his previous post, Hegeman needed to deal with the advertising business challenges brought by Apple's modification of privacy policy, while in his new post, his authority was further expanded. Hegeman has a background in the online advertising business. He joined Meta as a software engineer in 2007. He used to be the technical vice president of Meta's advertising auction system.
The policy is so strict. How can we make money?
The top priority is to quickly improve the IQ of Facebook optimization
I also don't know if FB can still stand up. If necessary, I can give my ed link to him, hoping it can help him.